barth
New. Since 5 generations.
Positioning, Brand Identity, Marketing
Starting Point
barth is a Bressanone-Brixen based interior company, founded in 1877, operating all over the globe for the realization of high-end interior design that sets the quality standards of tomorrow.
Existing for that long, they have a rich history and a strong brand, but over the years the need arose to redefine the brand to communicate the company’s excellence even better and give the brand an even more minimalist and contemporary feel.
Soft logo redesign
Process
Research and Analysis
Positioning
Brand Identity
Communications Strategy
Website & Social Media
Activation & Ongoing Marketing
Photos: Alex Filz