Bolzano's commercial spirit infuses FieraMesse, creating a vibrant hub for idea exchange, relationship building, and opportunity generation. As an ideal meeting point, it fosters creativity and trust in the future while connecting Trentino-South Tyrol with the world with its international events. “World’s best small trade fair location.”

FieraMesse, back then still known as “Fiera Bolzano - Messe Bozen” was in need of redefining their brand and setting up a brand architecture and design system that could support the 16+ events they organised throughout the year.

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